Identify the object behind a heritage search
A person may search using an object reference, an image subject or the broader monument name. We examine those routes against the approved heritage material your organisation publishes. Aberlemno's sculptured stones provide a specific object context for that work. Titles and descriptions should help a reader identify the relevant item, with enough substantive interpretation to explain why the destination answers their question.
Give images meaningful connections with the account
We assess captions, nearby descriptions and internal links that connect a photograph with the object it shows. Technical review can examine image delivery and whether important interpretive destinations are reachable through the site. A useful content plan should preserve the distinctions between related objects rather than surround each image with the same general historical paragraph. The organisation retains responsibility for the interpretation it approves.
Keep search routes useful when visitor information changes
A reader arriving through an interpretation may later need a current practical notice. We review how that onward route works and where older destinations remain in search. The improvement may be a more explicit visitor-information link or a clearer relationship between the notice and the relevant material. Bring results that confuse an object account with current arrangements, and we can prioritise useful heritage-content changes.
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